SearchExclusive.com

7 insightful tips to create brand logo

A logo is of great significance when it comes to branding and advertising a business. More than a mere static symbol, it is a company’s visual identity. A perfect logo can make a great first impression. Hence, a logo must be designed in a unique way that helps attract the attention of potential customers. There are many services that offer creative skills to make a logo as per the company’s branding requirements.

Following are some helpful tips for creating a perfect logo design.

Strive to be different
There can be hundreds of businesses in the same category. For instance, if you own a burger joint, there are other local burger joints and franchises that you might be competing with. So how to make sure that your brand stands out from your competitors? A unique logo will help separate your business from the competitors. Avoid using typical typographic styles and palettes. A unique and creative design can attract more attention from potential customers.

Make a recallable logo design
When it comes to appearing unique, brands and businesses end up making complicated logo designs. It is necessary to be mindful of the simplicity of the logo. This allows the logo to be memorable, thus allowing the brand or business to stay in potential customers’ minds despite hundreds of other brands in the same category. Make sure to focus the design on the concept of the business or brand, as it may help create a simple yet effective design.

Avoid relying on trends
Relying on current trends might be a good strategy for increasing brand revenue. However, the same strategy usually does not work with logo designs. Creating trending logos has a risk of getting outdated as trends get older. Hence it is recommended to design logos that are timeless and do not fall prey to periodic fads. Trust your imaginative abilities as they can help create unique designs.

Focus on scalability
Scalability plays an important role while designing a logo. This is because the logo will work as a promotion of your brand on business cards, social media posts, and billboards. The logo should adapt to different sizes and orientations. Hence it is necessary to make sure that the logo is created in a way that it works in all sizes. The best way to ensure the logo’s scalability is to create multiple versions for different use.

Start with a greyscale logo
Logos can be essential when it comes to branding. However, they can be equally distracting in terms of explaining the concept of your business. Moreover, selecting the right color palette can be overwhelming. Hence, it is recommended to leave out the color and focus on the idea of the logo design. Adding color can be much easier once the logo concept is in place. Greyscale logos also have a minimalistic approach which can impact positive branding.

Minimalism is the key
A unique logo does not mean it has to be visually complex. Declutter ideas and stick to design elements that bring simplicity to the logo design. Select color palettes, shapes, and icons that are not too confusing and comprehendible.

Think out of the box
As stated earlier, a logo should be memorable and tied to a brand’s values and aesthetics. Hence it is important to think differently and experiment with numerous styles and negative spaces. Consider telling a story through the logo by hiding elements within the logo design.

Related Reading

Tips for Buying the Best Dog Food

Most of the dogs do not have a food fuss and may eat almost anything that you feed them. Dogs are not choosy at all when it comes to food and nutrition. Hence, it is important to make sure that the food that you are purchasing for your dog is healthy. The landscape of dog food has been developing by leaps and bounds in recent times. There is a wide variety of options to choose from in the online and offline market. Given the wide range of options that are available today, buying the best dog food might seem to be a confusing task indeed. All the commercial pet food that is available in the market today is regulated by the FDA. Therefore, most of the products do contain nutritious, healthy, and safe ingredients. But it does help to know certain basic factors you should look for while buying food for your dog. Prioritize on the nutritional guarantee The best dog food, which meets the dog’s needs adequately has a statement written on the label of the product, from the Association of American Feed Control Officials. Buy from some of the best dog food brands, such as Fromm Family Foods, Earthborn Holistic, Nature’s Variety Instinct, and The Honest Kitchen.

Different Types of Kitchen Cabinets Available for Your Home

The most important aspect when designing your kitchen is deciding on the type of cabinets. In addition to functionality, kitchen cabinets score on aesthetics as well. Once the layout is planned, you can go ahead with choosing the cabinets. If you’re remodeling your home or just the kitchen, what you need to consider are the types of cabinets that furnish your kitchen. Here are a few types of kitchen cabinets that you can choose from. Base cabinets These kitchen cabinets are mounted on the floor and they are placed after checking out the floor plan. A major part of your job in the kitchen is on these base cabinets, which hold and support the countertops. These base cabinets are combined to carve out kitchen islands. A number of base cabinets are fused/set against one another and installed on site. The base cabinets, in addition to supporting the countertops, serve as drawers to hold your cutlery and appliances. Wall cabinets Mounted on the walls, these cabinets can store everything, right from your cookware to cookbooks. In terms of design, they offer utmost flexibility. Wall cabinet kitchen is available in varying heights, multiple widths, and custom depth options. This customization helps you to fit in your stuff of varying shapes and sizes into the wall cabinets.

How to Pick the Right Dog Food for a Sensitive Stomach

In today’s world, where you are presented with over a dozen choices for every item you would purchase for your own kitchen, it is not surprising that you have an equal number of options for your dog’s food. However, choosing the perfect brand and formula for your dog out of a range of options in the market is not an easy job. Your pet depends on you and trusts you to make the right choice for them. Therefore, it is imperative that you do your research about the products available in the market, understand what your dog needs, know what might be your pet’s problems, and then make a sound decision. What is a sensitive stomach? Dogs are known to have voracious and large appetites. Keeping that in mind, it is normal to assume that they have strong stomachs. They can eat close to anything be it sweets, bakes, chewy gum, hard leather or even woolen socks for that matter! It always so happens that the strongest of them are prone to allergies and can develop a disorder which is medically translated as a sensitive stomach. This might be due to a sudden change in the food habits or even due an infection picked up from somewhere.

All You Need to Know about Cat Food

For cat owners, cat food is a hot topic. You need to think about it in different aspects. The best thing is to know which ingredients are good for cat food and which are harmful. If you are aware of this, you can get an idea about the quality of the cat food just by going through the label. It is always sensible to stick to one brand of cat food. However, you may also want to try and prepare cat food yourself. There are also various options for wet cat food as well. Cat’s love for fish is universal, so you can do without going for expensive cat food. Nevertheless, whether you buy it or prepare cat food at home, you need to ensure that the food contains enough nutrition and calories. You would need to have some idea about the ingredients that must be present in cat food and make a worthy selection for your cat. Basic ingredients present in good cat foods Cats need a variety of nutrients to stay healthy and active; they need various vitamins, minerals, fats, proteins, and oils. The following is a brief explanation of the basic ingredients that should be present in cat foods.